Chancellor Rishi Sunak’s Winter Economy Plan may have brought the UK economy back from the cliff-edge. The UK economy faced the very real possibility of tumbling back into recession as the government’s furlough scheme ends in around a month’s time. But it has been replaced by a new jobs support scheme, hopefully in time. Income support for the self-employed has been extended too. 

So far though, the markets aren’t impressed. At Thursday’s close (the day the plan was announced), the FTSE 100 index was down by 1.2% and it’s weak as I write on Friday afternoon too. It’s possible that investors may feel more confident by next week, when the full import of the scheme is absorbed. But this will be so only if they are positive on it. As I said, the scheme has received a tepid reception and experts expect that it will not stave off unemployment, only … Read more

Reality finally set in for Rony Abovitz in May. The augmented reality headset that had been under development for nine years inside his company, Magic Leap, had been a colossal flop. In a tearful address over video conference, Abovitz told employees that he would resign.

Abovitz, whose infectious optimism helped Magic Leap secure total investments of about $3.5 billion, didn’t stay down long. Just as his replacement, Peggy Johnson, was taking over, he tweeted that he was “working in stealth mode on something new:-).” The cryptic message was accompanied by a change to Abovitz’s Twitter bio referencing something called Project Phoenix. Abovitz, one could assume, is the mythical bird. That makes Magic Leap the ashes.

Magic Leap once burned bright. Many high-profile investors made the pilgrimage to a swampy, downtrodden suburb of Miami, where they became convinced Abovitz was building a kind of Apple for computers strapped to people’s … Read more

If you’re into sweet treats, smiles, and social impact, then you’ll find October to be a fun month for creative and quirky marketing. Using holidays and observances as focal points of your content and promotions helps to add a touch of excitement and gives you the opportunity to express your brand voice. Read on to get some October-related ideas and inspiration—for your blog, email, social media, website, and more.

P.S. Still stuck in September? We’ve got a post for that.

October awareness marketing ideas

Marketing around the awareness causes of any particular month affords your business many opportunities—to support a cause, to help your customers accomplish something fulfilling, and to build up the community around you. The more you can familiarize with and strengthen your local audience, the more natural and effective you can become in your messaging. That being said, let’s go over the awareness themes of October. … Read more

PUMA is the Official Team Supplier of the Mercedes-AMG Petronas F1 Team since 2012 witnessing a new era of motorsport

Global sports company PUMA unleashes the fastest shoes with the very first sales premiere of the Mercedes-AMG Petronas F1 Team Speedcat Pro of Lewis Hamilton and Valtteri Bottas.

The limited edition of those exclusive race boot is featuring exactly the same technology, fabrics and colours the current Constructors’ and Drivers´ World Champions are chasing podiums with.

PUMA is the Official Team Supplier of the Mercedes-AMG Petronas F1 Team since 2012 witnessing a new era of motorsport. The global sports company is assisting the six-time consecutive Constructors´ and Drivers´ World Champions with the highest performance and safety standards of race gear.

Lightweight fabrics and fireproof material keep Lewis Hamilton, Valtteri Bottas & Co competitive and safe at the same time. PUMA is offering the race boots of Mercedes-AMG Petronas F1 team … Read more

Despite the tremendous amount of disruption in higher education this year, we’re seeing new business models emerge, increased speed and agility, and innovative ways to continuously connect like never before. Indeed, it seems a stronger, more agile, more strategic university model is rising above the COVID-19 crisis.

That’s the definition of the “new university” in newly released research and case studies from prominent higher education thought leader and reporter Jeff Selingo. In The New U, Selingo explores how institutions are differentiating themselves with new business models and why creating a technology-enabled, integrated, customized, and continuous experience throughout the learner lifecycle is so critical.

“The academy used to layer technology on top of historical functions and built those systems vertically, too,” says former CIO of Indiana University, Brad Wheeler, who’s quoted in the first chapter. “Now, we’re building them horizontally across campus, giving us a view of the entire … Read more