| People who work in offices are usually fond of coffee | | | | Companies including cereal and coffee producers also |
| or tea and this is where custom printed promotional | | | | use logo imprinted mugs; since they are directly related |
| mugs come into their own. Companies and businesses | | | | to the business they are in. These products are also |
| that target office personnel as potential customers use | | | | targeted at individuals who work in offices, as they are |
| mugs to get to their target market. | | | | also major consumers. |
| Since a lot of people work in offices, the use of mugs | | | | Not everyone who works in offices drinks coffee or |
| to reach out to them is actually a smart and popular | | | | tea though, but they still have a requirement for mugs. |
| promotional move. Large numbers of office folks stay | | | | They sometimes use them for other drinks like water |
| at work for 8 to 10 hours each day, so the marketing | | | | or soda and may often have them as pen and pencil |
| potential that is placed on these items is very high. | | | | holders on their desks or as containers for candies or |
| People who receive promo printed mugs will get to | | | | nuts. |
| see and use them 8 hours a day, 5 days a week. | | | | There are also office bound individuals who collect |
| Some of the typical companies that use this form of | | | | unique custom printed promotional mugs and they will |
| marketing include office equipment suppliers, | | | | sometimes display them on their desks or even in their |
| restaurants, coffee shops and even general services. | | | | homes. |