Canon, HP and OCE - A New Global Photocopier Force

"Through this new alliance with HP, we look forward tocustomer demand increasing in respect of ease of
bringing the advantages of Canon's high-versatility,use and quality. Whilst the environmental impacts from
high-performance multifunction products to ana photocopier are constantly being reviewed, with the
expanded user base," said Masaki Nakaoka, managingrecent introduction of bio-plastics and constant efforts
director and chief executive of office imaging productsto improve toners. Plus the economical impacts of a
at Canon. "We expect this will maximise benefits forworld-wide recession certainly don't help when trying
both companies' customers while also paving the wayto sell latest innovation technology like a copier.
to increased growth for both Canon and HP."Canon's new partnership portfolio and the use of its
Canon and HP will also benefit from access to eachown innovative technologies make the future look very
other's management and third-party developmentexciting indeed. Canon recently released the latest in a
software, including Canon imageWARE Enterpriseseries of photocopiers designed for the office, the
Management Console and Canon MEAP as well asCanon imageRUNNER advance. This new range
HP Web Jetadmin and the HP Open Extensibilityprovides the slickest results yet from an office copier.
Platform.With an organic design and use of new materials
The almost certain takeover of OCE by Canon, worththese new copiers are state of the art document
a staggering 730 ($1.09 Billion US) Million Euros, willcentres, capable of scanning, faxing, printing copying
increase Canon's market share by including OCE'sand connecting with many other systems.
expertise in wide format. As a combined force, HPHewlett Packard have also been a leader in the print
and Canon (including OCE's customer base) will be setsolution market, inventing one of the first network
to top the world of photocopiers, multifunctionalprinter devices with the HP JetDirect printer server,
devices and copiers with an extensive andallowing local printers to be shared as network printers
comprehensive portfolio.centralising print. Hewlett Packard has a strong
Canon have been at the top of the photocopierportfolio of office multifunctional devices ranging from
industry since Xerox lost the xerography patent anddesktop laser printers to free-standing office devices.
the recent collaboration with Hewlett Packard and theThe collaboration between HP and Canon is sure to
almost certain Canon takeover of OCE will provideraise the bar in the copier industry with both Canon
Canon with a huge boost. Canon is set to gain marketand HP benefiting from such an arrangement.
share across the photocopier industry with solutions inCanon made the bid for OCE on the 16th November
the consumer, business, graphics arts and light2009. With the bid still being considered and 80% of
production printing solutions sectors.shareholders needing to vote "yes" for the bid to be
The industry has been changing as a result of severalaccepted, we are yet to see if OCE will become part
different pressures over the last decade, withof Canon or not.